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Though there’s no denying the damaging effects the fashion industry can have on the environment, the sector has significant opportunity to do good. Not only does the industry employ 161 million people worldwide, according to global fashion network FashionUnited, it also has the potential to reverse its carbon footprint by implementing specific methodology at the source.
Brands feeling pressure to meet aggressive sustainability targets are turning to regenerative agriculture practices to rebuild soil and, in turn, improve the planet. In an online panel discussion at sourcing trade show Texworld on Wednesday, experts discussed the ways in which regenerative agriculture can benefit the environment, and why everyone throughout the industry should take note of its ability to create change.
“It’s very important for designers and buyers and sourcing executives to understand what is happening on the ground,” said Atul Mittal, executive director at textile company Pratibha Syntex Ltd.
“[They need to] first get convinced themselves about the benefits of regenerative organic farming. Once that happens, everything else will fall in place.”
According to Mittal, shoppers are becoming increasingly aware of their consumption habits and their impact on the environment—a shift that’s bound to gain momentum in 2021 and […]