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Starbucks is considering leaving Facebook over deluge of hateful comments on social justice posts

Starbucks will give all its US employees a pay raise of at least 10 per cent next month, the firm has confirmed (AFP via Getty Images) Coffee retailer Starbucks is reportedly considering leaving Facebook after the company faced a deluge of negative comments on the company’s posts supporting social justice causes.

BuzzFeed News originally reported the company’s potential departure from one of the world’s largest social media platforms.

The outlet cites internal discussions among Facebook employees who handle the site’s relationship with the company.

“Starbucks is in the process of evaluating their organic presence on FB, and whether they should continue to have a presence on the platform at all,” a Facebook employee told BuzzFeed News .

The employee said that the company regularly faces harsh backlash anytime it makes a post concerning social or environmental justice issues.

“Anytime they post (organically) in regards to social issues or their mission & values work (e.g. BLM, LGBTQ, sustainability/climate change, etc.) they are overwhelmed by negative/insensitive, hate speech related comments on their posts,” the employee said.Starbucks would not confirm to BuzzFeed that it was considering leaving the social media platform, but did say it was “against hate speech.”“While some changes have been implemented, we believe […]

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