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WNBA Rolls Out 25th Season Celebration Plans With New Competition, Social Justice Work

The WNBA hopes to be back in home arenas for its 25th season this summer.

The league on Monday announced a series of plans for the season, including a new marketing campaign “Count It,” as well as celebrations of the league’s milestones throughout its history.

When the new season will start is still being finalized because of the coronavirus pandemic. WNBA Commissioner Cathy Engelbert said that she expects it to begin in May.

Last season, the league played a 22-game schedule at IMG Academy in Florida. The WNBA last year had a plan for a 34-game schedule before the coronavirus pandemic changed that. There will be a break for the Tokyo Olympics in July.

The WNBA’s 25th season also marks the debut of the WNBA Commissioner’s Cup, an innovative and multi-faceted competition platform. A “competition within a competition” that features player prize pools, the Commissioner’s Cup is comprised of ten regular-season games per team and culminates in a championship game between the two teams atop the standings in each conference. The championship game will take place following the Olympic break as a jumpstart to the resumption of the regular season.

“We’re working really hard on the schedule,” Engelbert said. “We have […]

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